Haircare
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Stronger, smoother, shinier hair with moisture preservation

Want to straighten your hair without heat damage? Discover our latest straightener with hydration-focused technology that preserves the moisture1 in your hair. Go between sleek straight styles and naturally wavy styles for stronger2, smoother3, and shinier hair1.

  • Stronger, smoother, shinier and more hydrated straight hair

    Stronger, smoother, shinier and moisture preservation

  • Philips Aqua SenseIQ helps maintain hair hydration

    Hydrate as you straighten with Aqua SenseIQ technology

  • Philips Aqua Edition Straightener with compact design

    Advanced floating plates, compact design

Stronger, smoother, shinier and more hydrated straight hair

Stronger, smoother, shinier and moisture preservation

Philips Aqua SenseIQ helps maintain hair hydration

Hydrate as you straighten with Aqua SenseIQ technology

Philips Aqua Edition Straightener with compact design

Advanced floating plates, compact design

Hydrate as you straighten

Discover our hydration-focused technology. Aqua SenseIQ actively measures room temperature and adapts the airflow, applying just the right amount of heat to prevent evaporation of inner moisture from your hair for long-term hair quality improvement4.

Meet the Philips Aqua Edition Hair Straightener
Standard Product Photograph
Hello Shine

Get ready for glossy, smooth styles with no damage and go between straightening and curling all with one tool. The Philips Aqua Edition Hair Straightener features sensors that adjust heat in real-time to protect against damage5 so you can effortlessly lock in beautiful, long-lasting shiny styles5.

ThermoShield technology for less heat damage

ThermoShield technology lets you style with less heat damage. Its' sensor regulates the temperature so that from root to end, your hair gets the ultimate even styling it deserves.

50% faster straightening

50% faster straightening**

Smooth plates help the straightener glide smoothly through the hair, so you can spend less time styling and more time enjoying the same great result.

Ionic care for shiny, frizz-free hair

Charged negative ions eliminate static, condition the hair and smooth down the hair cuticles to intensify the hair's shine and glossiness. The result is smooth, frizz-free hair with vibrant shine.

Argan-oil infused ceramic plates for smooth gliding

Argan-oil infused ceramic plates for smooth gliding

The straightener uses ceramic plates infused with argan oil to make styling fast and effortless, with a gliding action that feels as silky smooth as your hair looks.

Floating plates for gentle styling

The advanced ceramic floating plates move to adjust the pressure on the hair. This ensures even heat and pressure on the hair for good styling performance.

Straighten or curl for various styles

Straighten or curl for various styles

From sleek and chic straight hair to effortlessly casual waves, or head-turning curls - you can do it all. What will it be today?

Technical Specifications

Explore Philips Aqua Edition

Hydrate as you create: dry, style or straighten

Go beyond straightening, Philips Aqua Edition dries and styles without damage for stronger1, smoother2, shinier3 hair. All three styling products harness our Aqua SenseIQ technology to actively protect the heat and hydration balance for long-term hair quality improvement4.

Breakthrough Aqua SenseIQ technology

Designed for life, built to last

Sustainability

Designed for life, built to last

At Philips, we are committed to reducing our environmental footprint, delivering you more sustainable products that last longer.

Reviews

These reviews are managed by Bazaarvoice and comply with the Bazaarvoice Authenticity Policy, which is supported by anti-fraud technology and human analysis. Details may be found at
Customer opinions in the form of product and star ratings are useful for all customers. They allow you to learn more about the product and help you make a purchase decision. Any customer who has purchased a product online or in store can submit a review

4.8

of 5


23

Reviews

100%

recommend this product


3
2
1

21/10/2025

United Kingdom

United Kingdom

Verified buyer

brilliant heat keep your hair straight for hours

Because Philips is the best make you can buy excellent quality products from Philips

This review was made for 7000 Series BHS732/00 Straightener

Date of Use 2024-09-21

This review was made for 7000 Series BHS732/00 Straightener

Date of Use 2024-09-21

22/08/2024

United Arab Emirates

United Arab Emirates

Excellent product

Heats quickly and straightens perfectly in seconds with zero damage

Pros

Zero heat damage

Cons

None

Yes, I recommend this product

This review was made for 7000 Series BHS732/03 Straightener

Date of Use 2024-07-22

Yes, I recommend this product

This review was made for 7000 Series BHS732/03 Straightener

Date of Use 2024-07-22

11/06/2023

United Arab Emirates

United Arab Emirates

Unruly baby hairs gone! No more frizzines!

I have fine frizzy hair with lots of baby hairs that’s so unruly it looks like a bird’s nest especially if the weather is humid. For several years I was on the hunt of a hair tool that would not only help tame my unruly hair but would hold throughout the day. Honestly with lots of disappointment from different brands I didn’t expect much from this straightener. Oh my I was extremely surprised by how good this tool is. On my previous straighteners, I have massive issues of my hair getting tangled on it. With this one, I am really pleased how my hair glides smoothly on the plates - and I tried it using hair protectant/serum and without just to look at if there’s a difference but there’s none. I am working on an industrial setting so I would go out with my hard hat on and becomes sweaty at work. After getting back at office, no unruly baby hairs sticking out of my head. Oh and it leaves my hair shiny and smooth which is a bonus! I’m really really happy I found this tool!

Pros

Light. Holds style, frizziness gone and leaves hair shiny

Cons

None

Yes, I recommend this product

This review was made for 7000 Series BHS732/03 Straightener

Date of Use 2023-05-11

Yes, I recommend this product

This review was made for 7000 Series BHS732/03 Straightener

Date of Use 2023-05-11

Customer service and support

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Disclaimers
  1. Tested at heat setting 170°C vs air-dried hair for a 3-month test period. 

  2. Tested at heat setting 170°C, vs. vs. Philips straightener BHS742 for a 3-month test period. 

  3. Tested at heat setting 170°C, vs. air -dried hair for a 3-month test period. 

  4. Hair quality improvement is determined through four key attributes- smoothness, shine, moisture and strengthen. *Comparative testing was conducted against air-dried hair for shine and smoothness, and against Philips BHS742 model for moisture and strength. Long-term equals a 3-month test period. For the straightener, three attributes — smoothness, shine, and strength — show improvement, while moisture is on par with the benchmark. 

  5. Tested at heat setting 170°C, vs. air dried hair for a 1-month test period. 

  1. Same styling result achieved with lower heat exposure at 180°C vs HP8361 at 210°C

  2. vs HP8361